Founded in 1983, Casel Pharmaceuticals aims to provide reliable and innovative solutions in the healthcare sector, drawing strength from its long-standing pharmaceutical tradition. Adhering to the principles of quality, sustainability, and contribution to human health since its inception, the company continues its operations today with a wide product portfolio both in Turkey and in international markets.

In recent years, Casel Pharmaceuticals has shifted its focus towards the OTC (over-the-counter) category in parallel with the transformation of the sector. In line with this strategic shift, it began offering innovative and different products to the market from 2008 onwards.

Operating from its modern management center in Esenyurt since 2009, Casel Pharmaceuticals established its own production facility in 2016 and began producing food supplements and dermocosmetic products.

In 2021, Casel Pharmaceuticals became the Turkish distributor of Breathe Right, a world market leader in nasal strips. Today, it has a wide product portfolio in dermocosmetics, dietary supplements, and personal care categories.

As of 2026, Casel Pharmaceuticals produces nearly 300 products, including dermocosmetics, dietary supplements, herbal oils, soaps, and shampoos, in its own manufacturing facilities that meet global quality standards. The company's products reach consumers throughout Turkey through pharmacies, chain stores, herbalists, and online marketplaces. Casel Pharmaceuticals also exports to more than 20 countries with its own brands and private label products, and is continuously expanding its presence in international markets.